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Adam Levin spoke with Ken Rosato of WABC TV about the Target breach. An iconic moment for the business world and consumers, the Target breach shined a spotlight on the importance of security in an increasingly dangerous digital world.

Target’s epic fail was happened in part because it ignored the warning signs, and had a glacial response when it came to informing its customers of the data breach. It’s never been more important to be vigilant about self-monitoring, checking financial accounts on a daily basis and taking immediate action if you suspect you’ve been the victim of identity theft.

What can you do? Place fraud alerts on all your accounts and consider placing a credit freeze on all things you. Data breaches have become the third certainty in life, which is why businesses and consumers alike need to follow the 3 Ms: Monitor, Minimize the Risk and Manage the Damage.